Company: Attik

'We don't just create advertisements, design and interactive experiences. We get the world talking, staring, blogging, and most importantly remembering our client's brands.'

This is such a cool collective of people, the work they have created is recognisable straight away, meaning the end of the first quote is correct, a lot of the work I saw and thought, "Oh yeah, I've seen that, how cool!"

This was an advert for the new Scion, a strong message was needed to promote the product so Attik, designed a campaign called 'Take on the Machine' in the style of a new Blockbuster campaign. With a short but intense teaser creating intrigue, and a range of printed media to accompany, directed the audience to a microsite built to look like a new movie website.

This company is very concept driven, and their work is incredibly clever and innovative, and shows a lot of collaborative work, to target all demographics of their audience.