Wednesday, 30 March 2011

The Partners

I stumbled across this agency by accident while hunting for my ten briefs over the Summer.

' The Partners is Marketing Magazine’s Branding Agency of the Year and no 1 in Design Week’s Creative League Table.
Our unique understanding of creativity as a driver of business success is fast being recognized as the most dynamic and effective approach in the industry – a point that many of our clients will happily endorse. '


They have studios in London and New York and have a variety of clients from some of the world's biggest brands e.g. and some much smaller brands. The company has been winning awards for their work since 1990, here is an example of their work.




'The first outcome of that institution-wide work was the development of a coherent brand look that fully integrated the existing logo and color into a new and clean design framework. We realigned every aspect of the brand from logo development to print collateral to creating a contemporary new home on the web.'
 







Website guidelines by The Partners NY - I tried to create a similar guideline book last year when branding my music channel.

This is the response I got when I emailed them about a placement:

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